Better online marketing means a bigger online presence
Whether you’re a recent business owner or have been one for years, you’re certainly thinking about ways to get more exposure for your brand.
In this day and age, digital marketing is the key to growing your business, due to the daily increase of people occupying the internet and opening social media accounts.
Anyone can create a website for their business; the real challenge comes when you want to make a profit. At Origin, we offer a wide range of online marketing services including SEO, PPC, and social media marketing.
The online world is a fierce place where the competition gets tougher by the day. We will help your business STAND OUT, using the most proficient online tools and strategies.
“Get ready to break the internet with our marketing strategies”
The secret to online marketing
You can’t create a website online and wait for people to visit it - That’s not how online marketing works.
Effective marketing strategies include making sure that your site ranks high in search engines, has an online presence across all social media platforms, and uses banner advertising - a form of online advertising that’s image-based.
Furthermore, it’s important to keep an eye on the users that interact with your content, by sending them targeted ads via email or displaying your ads directly onto the websites they usually visit.
What’s an inbound lead?
By definition, an inbound lead is when a company posts content that’s specifically made for its target audience. A company with a solid online marketing strategy knows exactly which customers to target, spending less time on lead conversion processes – the process of turning users into clients.
Track your ROI with Origin
Online marketing relies heavily on tracking and analyzing. To know which marketing channel benefits your business the most, you have to monitor the number of leads coming from all the channels you’re using.
Origin provides our customers with different analytics and tracking services; whether you have an eCommerce store and want to know how many purchases have been made on your online shop, or you’re a business owner that wants to know how many users filled forms or contacted you from your website.
Our analysis will show you if the interactions made with your website came from social media, PPC, or SEO. We can even dive further and try to locate the exact keywords, ads, or posts that lead the customer to you. Having all this data makes it easier for you to see the exact revenue every channel of marketing brings to your business.
Choosing the right online marketing channel is important
Online marketing includes a variety of channels such as email marketing, video advertising, influencer marketing, PPC advertising, social media marketing, and more. Choosing the marketing channel that fits your business the best can be tricky.
Origin offers a free-of-charge consultation for your company to find the right marketing strategy that suits your brand and financial plan. Working with us will give you full access to every online marketing service we provide.
Tell us how we can boost your online presence today!